Digital marketing
QR CODE: learn how to create simple and efficient actions for your hostel
A 2D graph that looks just like a junction of squares, randomly arranged on a printout or even on a screen. This is the first impression you get when you see a QR CODE. But that can convert advertising into sales. Want to know how? Check out hqbeds tips! How to generate and use a […]
Hostelworld Conference 2020: see what was discussed
Hostelworld celebrated its 20 years of history at the Hostelworld Conference 2020, in Dublin, an event that brought together hostels from all over the world, and hqbeds was there to check it out! Rogério, CEO of hqbeds, was there at the 3 days of the conference representing hqbeds, surrounded by big names in the sector, […]
Google My Business: Why to Use and How to Start
You’ve certainly used Google Business without realizing it – looking for “24-hour pharmacies in (neighborhood)” or “stationery in the West Zone,” maybe. As part of the results, did a screen appear next to or below the results with suggestions of establishments and a maple – or even the information of a specific business? Maybe something […]
Questions to Improve Your Marketing Strategy: The 4Ps of Marketing
“So, how’s your marketing?” is a common question when two hostel owners are exchanging ideas. While everyone knows the importance of having a good strategy and the best tools, most end up leaving that subject in the background or delegating to people who don’t have expertise in the subject. The result is scattered actions that […]
Social networks are the new Google. Learn how to show up in searches
More and more people are using social media to search locally – to find out about a restaurant’s menu, the best parties that weekend, whether their favorite store has a promotion, and so on.One of Facebook’s goals is to gather more and more functions from search engines. This means that social networks will become increasingly […]